• Jill Brooks

HOW TO: Purple Toning Shampoo


One of my favorite things in my arsenal of hair products is toning shampoo (or as most refer to it, purple shampoo). It helps to remove and prevent brassy or yellow tones in natural or color-treated blonde, white or grey hair. There are also blue-based toning shampoos that will cut orange tones in any hair color that can be used in the same way. These shampoos can also be mixed if you're seeing an excessive amount of yellow AND orange tones or if you just want an increase in the overall brightness of your hair color. Now, I know what you're probably thinking... You don't need a tutorial on how to use shampoo. You can use this just the way you would with traditional shampoo and have satisfactory results, BUT if you follow the directions below, you'll be able to get the most bang for your buck with this little bottle of liquid gold. It's perfect for extending the life of your highlights or balayage - keeping your hair right on the perfect neutral or cool/ashy tone. We'll talk more about the pros and cons later, but first, I want to cover the who/what/when of all things purple shampoo. Here's what you need: 1 lemon, halved Toning Shampoo Toning Conditioner It's easiest to do this in the shower, but a sink would do the trick too. * Start by rinsing your *clean* hair using very warm water. The goal is to open up the cuticle and the warmer the water, the better. Make sure you have fully saturated your hair to ensure even results. It's important that the hair is very clean prior to application so that it's ready to accept the color molecules in the shampoo. * Lightly squeeze hair with a towel just to remove excess water. Because your hair is at it's most fragile point when the cuticle is open, be careful not to rub, twist, etc. - this could cause trauma to the hair. The hair doesn't need to be dry. You're simply removing the excess water so that it's not dripping wet.

* Take half of a lemon and squeeze it into your hair, concentrating on the roots and midshaft. Squeeze the other half in while focusing on the ends. Brush through to evenly distribute. Rinse with warm water. Why is this necessary? Lemon juice changes the pH content of the hair. This is just one more step to make sure that your hair is in prime condition to get the most out of your toning shampoo. * Next, shampoo your hair using the toning shampoo of your choice. Leave it on for 2-3 minutes and rinse using cool water. * Condition with the toning conditioner of your choice and focus mostly on the ends - from the ear down. Let sit for 2-3 minutes and rinse using cool water. * Finally, finish off your toning treatment with a cold shot. This will seal off the hair's cuticle to increase longevity of your color. Using the coldest water you can stand, quickly rinse your hair thoroughly. * Towel dry gently. Apply your favorite leave-in conditioner and a leave-in toning treatment spray. __ Trying to find the perfect toning shampoo, conditioner, or leave-in treatment? Check out the slideshow below where you'll find a few of my favorites, then head over to the Jill Brooks Beauty Shoppe to make your selection! Questions? Need a customized regimen? Looking for your perfect match? Hit the CONTACT tab for more information.

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